Neuromarketing

To some researchers the brain is a huge number-cruncher, assigning a numeric value to everything from a loaf of bread to our most deeply held moral values... they are trying to unveil a unifying model of decision making based on utilitarian value.

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Comment by barbara galimberti on September 2, 2010 at 11:19am
mind decisio e curriosisti titsk e strategi forevolution

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