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More recent articles (updated Oct 9, 2009)

Neuromarketing and consumer free will View »

Articles on Neuromarketing and Related Subjects

Articles on Neuromarketing and related subjects The Customer Brain The Brain of an Entrepreneur Modern Humans Retain Caveman's Survival Instincts This is your brain on advertising Studying how… View »

Companies Leading the Charge in Neuromarketing

Companies Leading the Charge in Neuromarketing SalesBrain neurofocus Market Psychology Consulting Neurosense BrightHouse View »

Books, References

Neuromarketing Understanding The Buy Buttons in The Brain Books/DVDs on Neuromarketing and related subjects Patrick Renvoise & Christophe Morin: Neuromarketing: Understanding t… View »

Stanford Researcher Confirms Old Brain Role in Decision Making - May 03, 2006

May 03, 2006 Stanford Researcher confirms Old Brain role in decision making It's all about chocolate cake and fruit salad! In a fascinating article (published in the May edition of Business 2.0)… View »

The "Utility of an Information - July 12, 2005

July 12, 2005 The "Utility" of an Information The human brain  is used at the most for 10%, sometimes not more than 3%.  Physic, Energy, Atoms, Molecules are all part of this marvelou… View »

Neuromarketing is Borderless - July 04, 2005

July 04, 2005 Neuromarketing is borderless Why is it that marketers spend so much money creating different versions of the same message for different countries? We thrive on thinking we are so un… View »

Definitions: What is Neuromarketing? - June 27, 2005 1 Comment

June 27, 2005 Definitions: What is Neuromarketing? We currently have two definitions; one which we can read on entering the blog and one to be found in the recently published Collins Dictionary.… View »

Neuromarketing added to Collins Dictionary as a 'Word' - June 25, 2005

June 25, 2005 Neuromarketing added to Collins Dictionary as a 'Word' We knew Neuromarketing was new---but did you know how new? The Bristol Evening Post ran an article on June 9 listing the terms… View »


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